White BMW 3 Series from a front three-quarter

Still the Standard

White BMW3 Series

Fifty years of every rival being measured against this exact car, for a hundred and two dollars a day.

Every review of every saloon for fifty years has ended by comparing it to this one.

The 3 Series is the car the rest of the class is described against — rear-driven, evenly balanced, and sized so it still fits a Los Angeles street. In white, which is what most of them are, because the shape has never needed help.

White BMW 3 Series in profile
01Long bonnet, cabin set back, short overhangs. BMW has drawn this proportion since 1975 and has never had a reason to stop.

What makes it the benchmark is not any single number. It is that the steering weights up the way you expect, the car settles where you put it, and nothing about driving it needs learning. Fifty years of iteration buys exactly that.

And the price here is the story. A hundred and two dollars a day for the car most people spend a week deciding to buy is the cheapest way to find out whether they were right.

Fifty years of rivals measured against it.
Still the answer.

Dashboard and steering wheel of the BMW 3 Series
Rear seats of the BMW 3 Series

02A screen angled at the driver and a wheel that tells you what the front tyres are doing, above a rear bench that takes adults without argument.

White BMW 3 Series from the rear three-quarter
03White on a tree-lined street. Nothing about the car asks for a second look, which is the point of it.

The particulars

The guest book

Queries

How much does it cost to rent a BMW 3 Series in Los Angeles?
The white 3 Series is $102 a day, with multi-day stays discounted. Delivery to our Beverly Hills partner hotels is complimentary.
Why book this over a bigger car?
Because it drives better than anything else at this money and parks anywhere. If you want presence, take the 7; if you want to enjoy the canyon on the way back, take this.
Can I see the dates before I call?
Yes — the diary on this page is the live fleet calendar. If a date is open there, it is open.

The diary

When you can have it

Checking live availability…

Reserve

Find out why it is the benchmark.

Tell us the dates and we confirm the car straight away — delivered hand-detailed to the address and the hour you name.

Check dates & reserve or call +1 (424) 303-6496

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